This CAD-adjacent product allows enterprise customers to quickly configure structures and get an accurate estimate of the cost.
Built and shipped primarily by engineers, it had never had a real dedicated design pass, and so for customers experiencing the free trial, I knew their experience was below other similar apps they’d be looking at.
I had some downtime, so decided to redesign the whole thing.
Broad exploration led to a clear direction
The project had some basic designs, but these had been quickly implemented and built-upon to meet the real needs of customers. The code for various elements came from 2-3 different codebases, and the layout had been pushed and grown in ways it wasn’t really prepared for.
I spent about a week with Claude exploring many different directions — both the editor and the backend app — then honed in on one and iterated within the browser with Claude Code until I had something clear enough I could show leadership.
Leadership buy-in and a shipped redesign
Leadership was thrilled, and immediately put resources behind an effort to push the redesign into the world.
With two colleagues working under my direction, we pushed out a redesign for an app that serves 20+ enterprise customers, consolidates and streamlines styling and code, and has opened up the door for additional discussions with partners about additional development work.